Because franchises for REALTY EXECUTIVES were not available uontil 1987, the growth since has exceeded most, if not all its competitors. Aloing with industry changes that are centered aroudn the agent (or in our case, EXECUTIVE) instead of the company, the REALTY EXECUTIVES system is perfectly in tune with where Real Estate Companies need to be focused. The primary benefit to a new franchise is fast and easy recruiting potential.

Another benefit to REALTY EXECUTIVES Franchise is the brand is new to the Pacific Northwest with no negative connotations associated with the name. In fact, teh name spells out specifically who we are and what we do.

As the market changes, the most well-known brands sometimes suffer and are forced to reposition or simply fail. You can look to the fast food industry and see the household names that are changing menus and corporate ID's, etc, and suddenly a spokesperson named Jared spearheads the most successful and largest fast food chain.

In the Real Estate industry we are witnessing the same issues. The biggest firms have saturated the market, multiple agents in different branches are competing aggressively for the same piece of  business. Brightly colored blazers have faded in style. The corporate machinery of these former monoliths of the real estate industry makes it impossible to realign as an agent centered company. The refreshing differences in REALTY EXECUTIVES.